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Strategic Alliance betwen Hyatt and Grupo Piñero

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We are excited to share some thrilling news! Grupo Piñero, the parent company of Bahia Principe Hotels & Resorts, has established a strategic alliance with Hyatt Hotels Corporation, one of the most prestigious hotel chains in the world. As part of this alliance, Hyatt and Grupo Piñero will participate in a 50/50 joint venture based in Palma de Mallorca, Spain. This joint venture will be responsible for managing and growing the Bahia Principe Hotels & Resorts brand.

This alliance marks an important milestone that will elevate your vacation experience and further strengthen Bahia Principe’s position as a top destination for travelers from around the world. For Grupo Piñero, this agreement offers the opportunity to generate resources both for improving current hotels and for expansion plans with the opening of new properties.

You can rest assured that Privilege Club will continue to operate without any changes to your membership at all current Bahia Principe Hotels & Resorts. Our main goal remains to provide the exceptional experiences our valued members expect to receive.

Rest assured that we are dedicated to making your future stays even more memorable and enjoyable.